We make you look good
A professional culinary team, day-of captains, on-time load-in, and a spotless breakdown. Your couples remember a flawless day — and so do you.
For Planners & Coordinators
Every event you have with us, on one link
Your planner book: one link that lists every couple you have with All Purpose Flower, with live status on each — where the estimate is, whether the deposit has landed, where the menu stands — and a tap into your own view of any of them. Referrals you send arrive attributed to you.
Your Planner Book
One link. Every couple. Live.
We send you one link and it keeps working. Open it any time and it lists the events you have with us right now — the couple, the date, the venue, the headcount, and a line saying where things stand. Each card opens your own view of that event: their estimate, the invoice, the menu, the event order, and a place to message us. No login, nothing to install.
Upcoming · 3
Your October coupleProposal
Sat, Oct 17, 2026 · 90 guests
Estimate sent Sep 2, 2026 · tasting to be scheduled.
Your spring weddingBooked
Sat, May 8, 2027 · 120 guests
Deposit paid · questionnaire in · menu in the works.
Your summer coupleMenu
Sat, Jul 3, 2027 · 150 guests
Deposit paid · menu delivered · no tasting scheduled yet.
Why Planners Partner With Us
Reliable service, and your referrals properly credited
One less vendor to chase
Catering, floral craft bar, and day-of coordination under one roof. One point of contact, one seamless run of show, fewer moving parts for you to manage.
Referrals that arrive attributed
Your own link fills our quote form with your name attached, so a couple you send is credited to you from their very first click — and stays credited to you in our records through the booking.
How It Works
Simple to refer, seamless to run
01
Send us your couple
A quick intro, or share your referral link — they answer a few questions and get an instant estimate.
02
We design the details
A custom seasonal menu, craft bar, and a clear estimate — all built around their vision and your timeline.
03
You stay in the loop
Tastings, revisions, and the run of show — coordinated with you, never around you. Your planner book shows where each couple stands, any time you want to look.
04
We execute the day
Our team runs it start to finish — load-in, service, and a spotless breakdown, with nothing left for you to chase.
Fast-quote from your couple’s brief
Paste the details you already have — date, headcount, venue, style — and we’ll pre-fill the instant estimate for you. Everything stays editable before anything is submitted.
Nothing is submitted until you review the form. Prefer to type it yourself? Open the blank form.
We Know Your Rooms
Venues we’ve worked, up and down the coast
Sunstone WineryGainey VineyardZaca LakeDos Pueblos Orchid FarmPence VineyardsPiocho RanchSimpson House InnSanta Barbara Woman’s ClubBally Keal EstateRancho CarminaSee all venues →
Become a Partner
Let’s start the conversation
Tell us how you like to work and we’ll build it around you — your own referral link, your planner book, and a team that keeps you in the loop the way you prefer. Every planner relationship is different, so reach out and we’ll set yours up together.
Budget conversations with your couples? Share our wedding catering cost guide — real per-guest ranges and a fully itemized example.
Have a couple in mind?
Send them our way — they’ll get an instant estimate, and we’ll take it from there.
Refer a Couple